Permal Group has hired Katie Jupp as institutional business manager. She joined on 16 August and reports to Paul Jeffries, head of UK institutional business.

Jupp’s focus is the UK market and includes investor relations, marketing and developing new, as well as maintaining existing client relationships, with UK based institutional investors and their advisers. This is a new role within Permal.

Jupp, who was previously at Sussex Partners, specialises in alternative strategies. At Sussex Partners she was associate director focusing on fund of hedge funds, and beforehand was a product specialist at AXA Investment Managers, where she was involved in product development. She started her financial career in investment research, analysing investment funds for Standard & Poor’s. 

Jeffries says: “Bringing Katie on board is an important development within Permal’s institutional team.  Over the past year the business has won a number of sizeable institutional mandates and seen accelerated institutional interest in not only Permal’s traditional products, but in particular more customised alternative offerings, both of which fall within Katie’s UK remit. Investors are today showing greater interest in customized vehicles, both onshore and offshore, and this involves closer interaction with each client.”