7/10 of UK adults, with at least one investment outside of their pension, say they would be more likely to choose an investment in a fund or organisation if they knew it was having a positive social or environmental impact, according to research from Big Society Capital.
7/10 of UK adults, with at least one investment outside of their pension, say they would be more likely to choose an investment in a fund or organisation if they knew it was having a positive social or environmental impact, according to research from Big Society Capital.
Investors, on average, would like about a third (35%) of their portfolio invested in funds or organisations making a positive environmental impact and 34% allocated to social impact.
The majority of investors surveyed are interested in or engaged with the impact of their investments. Over half (57%) know what proportion of their investments are making a beneficial environmental and social impact and around a fifth (22%) say it is a priority to find out.
Only one in five (21%) don’t know and aren’t bothered about finding out. Of the investors who are aware of their asset allocation into environmental or social impact investments, an average of 33% of their investments are making a positive environmental impact and 32% are focused on social impact.
