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AI in hedge fund investing: from differentiator to baseline

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AI in hedge fund investing: from differentiator to baseline

Artificial intelligence is no longer a differentiator in hedge fund investing. It is becoming a baseline expectation.

A recent Hedgeweek® survey of hedge fund managers shows adoption now spans three broad categories: firms actively deploying AI, those experimenting, and those preparing to implement it in the next six months. Notably, none of the respondents said they had no plans to use AI.

Speaking at Hedgeweek’s Global Outlook webinar, Mark Carver, Managing Director and Global Head of Equity Solutions at MSCI, said there are “very few, if any, outright sceptics remaining.”

That shift marks a structural turning point. What was once viewed as a potential source of alpha is increasingly becoming a prerequisite for competing in modern markets.

From infrastructure to monetisation

The investment narrative around AI is also evolving. In 2025, positioning centred on infrastructure, the “picks and shovels” trade. In 2026, the focus is shifting towards deployment and monetisation.

As Peter Shepard, Global Head of Analytics Research & Development at MSCI, noted, investors are now trying to understand AI as a full ecosystem, moving beyond supply chains towards “the broader winners and losers and the overall macro effects,” while recognising “how everything will play out, given the speed of change, is very hard.”

Carver added that this shift has arrived faster than expected. “We were very focused on the AI supply chain, but the shift to identifying winners and losers across the broader economy is happening faster than I anticipated.”

This reflects a broader lesson from previous technological cycles. Transformational technologies do not guarantee durable winners, even when the underlying thesis proves correct.

Markets moving faster than models

At the same time, the market environment is changing rapidly.

Regime shifts that once played out over quarters are now occurring within days, in some cases hours. “The speed of it has been really interesting,” Carver said, pointing to the growing interplay between macro and micro forces as AI reshapes both.

This is where AI is becoming embedded within investment processes. As Shepard put it, AI can act like “an army of really hard-working, fast, cheap interns, not just doing things more efficiently, but by bringing scale, doing things you couldn’t do before.”

The result is a structural shift in how alpha is generated. Investors are increasingly moving from a model where humans sit in the loop to one where they sit on the loop, overseeing systems that can react faster than human decision-making alone.

Hidden risks in an interconnected ecosystem

However, the growing integration of AI is also introducing new forms of risk.

AI-related companies are becoming increasingly interconnected through shared supply chains and capital expenditure cycles, creating clusters of exposure that traditional sector classifications may fail to capture.

As Shepard noted, investors are still trying to build a “taxonomy to understand the full AI ecosystem,” highlighting how difficult it remains to map where risks and opportunities truly sit.

Governance vs capability

Despite rapid adoption, regulatory and governance constraints remain a limiting factor.

As Tom Kehoe, Executive Director at AIMA (Alternative Investment Management Association), highlighted, hedge funds continue to operate within frameworks that require human accountability, even as technology advances.

“The technology will probably move faster than regulators,” Shepard said, adding that while AI is likely to “have a profound positive effect” on investment processes, the pace of adoption remains uncertain.

The result is an inherent tension. Capability is accelerating, but oversight is lagging. Most firms are therefore operating in a hybrid model, combining AI-driven analysis with human judgement.

What this means for allocators

For allocators, the shift from differentiation to baseline raises a more practical question. How should real capability be assessed?

The presence of AI within a fund is no longer a signal of sophistication. Instead, the focus is shifting towards how it is deployed.

Key questions include:

  • Is AI embedded within the investment process, or confined to isolated use cases?
  • How does it change decision-making, rather than simply accelerating workflows?
  • What governance frameworks are in place to oversee model outputs?
  • Where does human judgement sit within the process?

As Kehoe noted, dispersion remains high across hedge funds, reinforcing that access to tools alone does not drive performance. What differentiates outcomes is the ability to translate insight into an investment view and execute on it effectively.

In that context, AI is not replacing the fundamentals of investing. It is raising the bar for who can compete.

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