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Hudson Bay, Sona, and Centiva head to Hong Kong

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US-based Hudson Bay Capital Management, UK’s Sona Asset Management, and New York-headquartered Centiva Capital are establishing a presence in Hong Kong, offering a boost to the city as it seeks to regain its standing as a premier financial centre in Asia, according to a report by Bloomberg. 

Hudson Bay, a Stamford, Connecticut-based multistrategy firm managing $20bn, registered a Hong Kong entity in October. Among its initial hires are Jack Truong, previously Head of Asia Business Development at Segantii Capital Management, and Dong Yinfei, a former Segantii convertible bond trader.

Sona Asset Management, led by John Aylward and managing $10.1bn in European public and private credit, set up a Hong Kong unit in August. The firm plans to staff the office with a mix of relocated employees and new hires.

Centiva Capital, which expanded to Singapore three years ago, received regulatory approval for its Hong Kong office in late November. Notable relocations include Asia head Matthew Haudenschield and Piers Cassidy, an equity capital markets trader.

Hong Kong’s government is actively courting new firms to counter the talent drain caused by years of stringent COVID-19 restrictions. The city is under increasing competition from regional rivals like Singapore and emerging hubs in the Middle East, such as Abu Dhabi and Dubai, which offer attractive tax regimes and proximity to major markets.

Despite these challenges, Hong Kong has recently attracted firms like Jain Global and Arrowpoint Investment Partners, which see untapped talent pools in the city. Hedge funds specialising in frequent trades, bearish strategies, or niche asset classes have capitalised on the departures of local competitors.

The arrival of global firms coincides with difficulties faced by several Asia-based hedge funds. For instance, BFAM Partners (Hong Kong), once managing nearly $5bn, faced significant losses after failed bets on Chinese real estate. Similarly, Segantii Capital, once a major player with $6.2bn in assets, is downsizing following insider trading charges against its founder Simon Sadler and others.

Hudson Bay has recruited talent from Segantii, with former employees joining its offices in Hong Kong and Dubai. Other Segantii alumni have moved to global firms like Citadel and Schonfeld Strategic Advisors.

The hedge fund influx aligns with a broader uptick in Hong Kong’s financial talent pool. The city added approximately 830 licensed professionals with the Securities and Futures Commission in just four months, reaching a record high of nearly 42,000.

As geopolitical tensions and China’s economic slowdown persist, Hong Kong’s ability to attract global firms underscores its continued relevance as a financial hub, despite increasing competition from other regions.

 

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