Global Prime Partners (GPP), the prime brokerage boutique, has further built out its sales team in Europe just weeks after expanding its client service capabilities into the Asian markets.
GPP has hired Colin Bridges who joined the firm on 1 September from BNP Paribas in London. Bridges will work closely with Kevin LoPrimo, head of hedge fund services at GPP, to develop and to support the firm's rapidly growing list of prime brokerage clients across Europe.
Bridges will be focused on selling the GPP product to hedge funds, family offices, and proprietary traders across Europe and brings to GPP a wealth of experience gained in the prime brokerage arena.
Bridges previously spent five years at BNP Paribas working on the equity financing desk based in London. Here he covered European hedge fund clients and was instrumental in stream-lining the on boarding process for the bank's cash and synthetic prime brokerage business.
Julian Parker, chief executive of GPP, says: "Colin brings much needed sales support to GPP at a time of above average growth in the smaller hedge fund space. His experience and background are very relevant to the emerging managers arena and we are extremely pleased to be able to welcome him to Global Prime Partners. "
Bridges says: "GPP's dynamic management has delivered outstanding growth in the past few years. I am excited to be joining a firm that is so clearly and strongly establishing its footprint in the European prime brokerage market."